In March of 2021 I was diagnosed with Stage 4: Colon Cancer. And of course this was shocking and it’s something I’m dealing with to this day. But I will say, this diagnosis has changed my life in more ways than one and one of ways is in my business productivity!
My New Insight
I thought I would share with you one of the insights that I’ve really picked up on and that has been extremely helpful to me!
Some days I have more energy than others and I spend a lot of time working at my natural protocols to support my health on this journey. With that in mind when I do have a block of time or as I like to call them now ‘Life Blocks’ because I’m giving up a part of my life for that time, I’m really good at focusing and getting productive results.
In the past, I was too scattered with so many interests and I would get excited about so many thingsall at once making it hard to focus!
I was also one of those people, and you may relate to this, who thought I had to learn more, understand everything, take the next course, the next summit, go and get the next accreditation, and on and on it went before I could take action on something or promote anything. And now I realize how crazy that was!
Just pick something and focus and apply yourself even if it’s just for 15 minutes!
This has been a game-changer for me!! And in more ways than one! It is so FREEING! I am getting huge results with small focused efforts. I don’t waste any time worrying, pondering, or overthinking anymore because I am too busy doing!
I hope that you found this helpful and that you can incorporate this into your life before it becomes a necessity like it did with me. The other thing that happens when you are diagnosed with what they say “is an incurable illness” you don’t care so much about all the details and what people think! It’s much easier to go full speed ahead and I wish I had been more like this earlier in the game.
I can’t say enough about blogging! Blogging is good for anyone or any business. Blogging can be educational, interesting, resourceful and FUN!
There are many reasons why a person or a business might want to blog.
Here are 10 reasons to consider blogging….
To Build An Audience
Blogging is a perfect way to build a following and attract an audience. And you can attract a large and varied audience or an audience in a specific niche. For example a blog about your life and life’s experiences might attract a lot of different types of people and followers because they become interested in you and your philosophies and experience.
However, a blog that is business or niche specific might only attract those types of people or consumers looking to connect with that brand or purchase that type of product.
A good blog will let people get to know you and/or your company or business. Relationships are built on trust and integrity and a blog is the perfect way to build this know/like/trust factor quickly.
In 2021 and beyond, building relationships is more important than ever. We are transitioning from an industrial world into more of an information and virtual world and solid relationships that evoke trust are essential.
Create A Warm Market
Blogging allows you to create a warm market with people you have never even met yet and to also foster the relationships that you already have with people or with your current customers.
It is also a great two-way street because you can get to know your audience better by monitoring what they engage with the most when you post and by the comments they leave… a marketer’s dream. 🙂
This is a huge piece to blogging. Blogging is one of the BEST ways to create value with your audience and your potential customers or consumers of your information or your products. In a world of information overload this is KEY. There are very few new products or services out there, so the best way to stand out is to be unique in some way and/or to create value.
Blogging allows you to create tremendous value by offering up a platform to educate, inform, and specifically target any niche or audience that you want to reach. This makes you the blogger, the one in control of the information.
We are all in this world together and the more we support one another and collaborate, the better for all. Blogging is a great way to initiate and source out further opportunities. Through blogging people or companies might find you and want to collaborate or to do a joint venture project of some sort. The potential for opportunities is vast and infinite and is really quite exciting.
Content is King in the internet world today and blogging is a great way to create useful content and content that can be repurposed and reused again and again. For example, I am starting a 4-week blogging course in two days. I will use this blog post in the first class to go over some reasons why it is great to blog and to reinforce their choice to blog through listing the benefits in this very post. I will then send them the link to have for their resources for the course.
I can then take this post and share it over on my other social media platforms and even send it to my email list. I could make a podcast from it and I could also include any form of this blog post in course content for future courses. I could also take quotes from this post and make my own quotes graphics or put some quotes up on Twitter.
I could take the content verbiage and make a video out of it.
This is one of the things that I really love about blogging is that you are never wasting time by blogging because you can use the content over and over and over again. I often send people to my prior blog posts as a resource.
This is especially handy for me when I am asked questions about health. I often send people links to specific posts over on my health and wellness blog at https://maggiesvitamins.blog/ I kind of see this as having a giant online filing cabinets with my documents and resources and they are always accessible and handy.
Tell Your Story
Whether your personal story, or the story of your business or brand, stories are the most effective marketing technique ever. People love stories and they love to know where people have come from. They want to know what inspired you to make changes in your life or what propelled you to start your business. They want to know the human side of it all.
Why? Because we are all human and we relate to others in a human way. Maybe your story is that you were inspired to write a book or to write poems after a life-changing event and your readers have this little spark inside of them and they want to write poetry too! They want to be inspired from YOU! They want to relate to other humans walking the earth. So this is where the stories come in. The stories are the common threads that connect us as humans.
If you want a fast track to marketing at this time in history, it is to inspire people. Selling or marketing through inspiration is the fast track to business growth. People are awakening to their passions and to their desires. DIY projects, cooking, crafting, writing, music, coaching, branding, influencing, education and learning, artistry, personal empowerment, and more, are at all-time high!
Blogging is a sure fire way to offer inspiration and to help people to connect and to fire up their passions and desires. When you or your blog inspires others they connect to you and/or your brand and they trust you for advice and/or potential product recommendations. The key here is to ‘inspire’ people.
Imagine you need heart surgery and you go to the cardiologist and ask him what he thinks about your upcoming procedure. And he says something like “Hmm, geez, I am not quite sure… I hope it goes well but we’ll have to wait and see I guess”.
How does that make you feel? You get the point here. A blog is your opportunity to validate your expertise by sharing what you know. And this is often the biggest obstacle that stops people from blogging in the first place. They underestimate the value in what they do know!
We all know stuff!
Why? Because life has taught us stuff! So simple. Did you ever have a baby? Clean a house? Organize a room? Fix a lawn mower? Etc. Etc. Etc. You get the idea. We all know more about something than someone else who has not yet experienced it and less about other things that some people have experienced that we have not yet. Whew! I hope that one made sense. 🙂
The point is that we can help others by sharing what we do know! 🙂 And a reminder that the human aspect and connection is what we all want so this goes back to telling your story and inspiring others too! The story could be how you never imagined that you could fix your own lawn mower but you watched a video and this is what you learned and you are now sharing it with others! So simple. That is a blog post my friends. 🙂
So now that I started writing this, I realize that I could write way more than 10 reasons for starting a blog, but I will save those for another blog post hee hee.
I hope that you found this helpful and if you or anyone you know would like info about my upcoming blog courses, please reach out. I am good at accommodating people when it comes to times and group sizes.
I would love to hear your comments or thoughts about blogging too! And be sure to have an AMAZING day whenever you are reading this.
I was in a Facebook Business Group this morning and someone was asking if it was worth it to upgrade to the Pro version of Canva.
My contribution was simple.
Yes. In business anything that makes my life easier and gets my work accomplished faster, is worth its weight in GOLD! Time is money and anything that saves me time and makes my life easier, pays for itself almost immediately in my opinion.
I use upgraded versions of many photo editing tools and I never think twice about paying for them. The are a tax deduction and they are an ASSET to me aka they can make me money, so what is to question?
I also suggested that if that person was looking to get a great tool that you need only pay a small fee once for, rather than a yearly fee, they might be interested in one of the tools I also love to use!
This baby has over 7 million media assets that are for use copyright free. This is hugely important.
It also has two photo editors in the app. This app is perfect for any entrepreneur or business owner who wants to make content for their social media, blog posts, website and marketing in general and wants to save time and money using a user friendly all-in-one go-to!
It truly is a one-stop shop and it will blow you mind when you see what is in this tool. Trust me just take a look at the link. And to top it off, not only is this tool deeply discounted but I have included the Pro version in the price so no need to upgrade and no upsell here.
You might ask why I am offering this insanely great price for something worth many thousands of dollars? Because I LOVE to help entrepreneurs and as a Business Coach I see all the time how people struggle with putting up content so I know they need something that is easy, affordable and that has everything all in one place.
And I love to give back!
Lots of people in the virtual world have helped me to learn and grow and get the tools that I needed to become better at digital marketing and I want to pay it forward.
So Anyhoo, here is the link and if you have any questions, please ask. I would be happy to answer any and all questions.
I was over on the platform Alignable this morning and I ran across a question in the Advice asked for section around handling price objection or when people are trying to buy your products or services and wanting a discount. It took me back in time to a moment that has helped me a lot…….
It was years ago when a friend of mine who owned a Pizzeria told me this:
“If you give a discount on a pizza they expect it every time (what you set in motion carries in motion) so what I do instead is every once in awhile if friends or good customers come in often, I give them a free pizza.”
My friend meant that he does not give a discount on the pizzas because they would expect it every time. However, if he gave a free pizza every so often, his good customers felt special and were super happy and thankful.
These words from my friend helped me over the years immensely! Now I give specials or random perks and giveaways to customers just because and it makes them feel special (because they are to me) and they love it!
I hope you too find this helpful. And have a great day everyoe!
I bet we would all agree that 2020 has been a heck of a year and that we are all hoping for a brighter 2021!
I think there are a lot of things to be excited about but here are 3 for today:
Things are starting to settle. Things are starting to settle a bit and we are getting to know more about navigating in this new land. Not that things are easy but they are getting clearer. For example we know that the internet is a solution to a lot of things now, especially in business…. which brings me to point #2
The Internet! We have the internet. You know that saying “like a kid in a candy store?” Well that is how I feel about the internet. My head spins with ideas and creative visions, not only for myself but for my clients as well. The ideas and opportunities are endless and infinite!
Online Education The education industry is at an all-time high and online even more so! And the best part is that we can now learn anything we want to! And a lot of it is free or inexpensive. Now to me, I don’t mind paying for education and learning at all. I see it as an asset that improves both myself and my business and I am all about investing in ME! We can literally through self-study, become an expert in anything and that is exciting!
I hope you enJOYed my 3 thoughts here and I hope you are excited going into 2021!
Oh how I loved this quote this morning when I saw it! Oh ya!
We ARE Master Creators!
We are master creators and when we use our thoughts and our minds together, we can stretch our range and create new ideas and realities and expand on them.
When my daughter was really little she used to talk about “minding” things. She would say “I minded it Mom”. She was had already tapped into the power that we all have and she was using it!!!!
Why I love this quote also is because it taps into the realm of Infinite Possibilities and being that I am a Certified Infinite Possibilities Trainer & Coach, I so resonate with this. I LOVE teaching people able the power of infinite possibilities in their life. It is exciting stuff!
I hope today that stretch your mind in many directions 🙂 Stretching is expansion and expansion is growth.
It is just like abundance. Until we stretch our minds and open them up to having abundance, we will have as much abundance as we are open to receiving so stretch, stretch, stretch my friends. Abundance is yours for the taking!
Focus and Just Do It! In March of 2021 I was diagnosed with Stage 4: Colon Cancer. And of course this was shocking and it’s something I’m dealing with to this day. But I will say, this diagnosis has changed my life in more ways than one and one of ways is in my business … Continue reading Start Where You Are! Now!
Ultimately people buy your product and services because of YOU. People buy because of the value created and the trust they feel. This is why being authentic and genuine, along with the desire to serve the world is truly a winning combination! Go forth and be YOU today on your work and your world! 🙂
“The brick walls are there for a reason. The brick walls are not there to keep us out. The brick walls are there to give us a chance to show how badly we want something. Because the brick walls are there to stop the people who don’t want it badly enough. They’re there to stop the other people.” ― Randy Pausch
It is uncanny that I ran across this quote yesterday. I’m gonna get honest here. I was having a pity party last night. I even shed a few tears of frustration.
I’ve been working so hard at my writing and brand building, I’ve been on a zillion webinars, I work all day and well into the night, I have bought a tonne of stuff to help me with my digital marketing, many that I haven’t even had a chance to look at or to learn yet, I have been setting up E-comm stores, and MORE!. … and I want things to be moving faster for me.
I keep finding the shiny things and thinking this is IT! But those shiny things only distract me. 🙂
Anyhoo, I really, really, liked this quote. And I think of one other that has helped me out over the years which is “If it was easy, everyone would be doing it”. LOL
Thanks for listening and always keep the faith. I am over my pity party and it is back to full speed ahead. 🙂
AND if you are feeling frustrated and not where you think you should be by now, hang in there! We’ve got this. Stay the course and always remember Persistence, Persistence, Persistence! 🙂
I had to think about this one for a minute. I wasn’t sure if I got it or not but then I realized that when we take action we start the ball of inspiration rolling. It is like fueling a fire. We get the fire going (action) and then it gets bigger (inspiration + action).
This is good. As a person with tonnes of ideas, this is a good reminder that ideas are worthless if we don’t take action. 🙂
It is like blogging, just write about something. That is taking action. 🙂 Sometimes we complicate things too much and then we take no action.
There is a secret that many people are not aware of or they miss it completely. This secret has always been true but now in 2020 even more so.
What is this secret you speak of Maggie?
Drum roll…… it is the secret of building a network. When you build a network you can move ANYTHING through it. This has always been a saying of mine but even more so now as we are in the digital age.
Guess how products are being sold these days? Through online networks. One need only open their mind to what is a network? A network is any of these:
. your Fb friends
. your Twitter following
. your Moms Group on FB
. your Gardening Group on FB
. the people who follow your blog
. your email list
. the customers who follow your FB business page
𝔼𝕋ℂ. 𝔼𝕋ℂ. 𝔼𝕋ℂ.
𝕋ℍ𝔼 𝕃𝕀𝕊𝕋 𝔾𝕆𝔼𝕊 𝕆ℕ 𝔸ℕ𝔻 𝕆ℕ 𝔸ℕ𝔻 𝕆ℕ!
There are networks and there are micro-networks. Networks are also Influencers and Micro-Influencers. These are examples of using other’s people’s networks to sell and promote.
The true secret and key that I am trying to hammer home here is that in order to market or sell anything, you need to have a network! This is why it is so important to expand your reach and grow your network(s). Those with the largest networks have the best chance to WIN!
And never, ever, forget when you have a network you can move things through the network. This my friends is one of the golden secrets of having successful income streams and the exciting part is that it’s never been easier to build networks and to market products and services. 🙂