This is SO Exciting!
I was reading up last night on Pinterest and their predictions and marketing trends for this year. I was so excited as many of them were things that I personally love like “Finding Balance” which is self explanatory, and “Re-Wilding” which is about spending time in nature to lower stress and to increase energy etc.
However, there is one concept that they are encouraging for 2020 and I LOVED this one. It stood out for me because I am already doing it and believe in it so much.
And Here It Is:
Stop Interrupting and Start Inspiring!!!!
♥ Inspire ♥
What does this mean? It means, as marketers, stop the annoying in your face pop ups, 9 million ads that one must scroll through, the FEAR factor tactics, the crap popping up in your face, it means market through ♥ Inspiration ♥ rather than through disrupting people. I so love this!
Here are some tidbits from Pinterest’s CMO Andrea Mallard. And I LOVE all of them:
As a brand or business ask these questions:
“How do I become more accountable for the outcomes that I engender in someone’s life? And in the extension of that … in the entire world?”
The new era is to inspire on “How to Live an Inspired Life”.
“It’s not about selling people, it’s about inspiring people about what could be in their lives”.
So there we have it ♥ Inspire ♥. Be of service. Offer value. Inspire people through your marketing efforts and help them to have better lives and this in turn will make for better lives right across the planet. What’s not to LOVE? 🙂 ♥♥♥♥♥♥♥♥
Have a great day everyone and I hope this inspired you 🙂